Do you know what happens every time someone begins to explain something to me?
I stop them and say "show me" - it sinks in better that way. It turns out that about two thirds of the population are the same: we're visual learners.
That means 65% of your target market would benefit from SEEING your product or service in action. That's why you need to use video to promote your brand or company. At Bakehouse we provide aerial filming services which can elevate (see what I did there?) the production value of your video and increase the likelihood of people sharing and engaging with your content.
One thing, like 2Pac said, "keep it real" - no cheese, no gimmicks - just authentic, well produced short videos! Easy eh?